Knowledge Base

A Web directory is an online database of directories which organizes Web sites by subject, and is usually maintained by humans instead of software. The visitors look at sites in a categorized mannar and menus. Web directories are usually much smaller than search engines’ databases, since the sites are looked at by humans instead of by spiders.

Type of Directories

Based on the type of listings accepted
Most of directories are ‘general’ directories and list websites from a range of categories, types and regions. But there are also some directories which focus on restricted regions, languages, or specialist sectors, which are popularly known as ‘Niche Directories’.

Based on the method of listing
Directories have various method of listing, often depend upon the price paid for inclusion:

• Free submissions
• Reciprocal link
• Paid submission
• No follow
• Featured listing
• Bid for position
• Affiliate links

How to get your site listed in Directories?

There are two ways for sites to be included in a Web directory’s database; either the webmaster can submit the site to the Web directory, or the directory’s editor(s) might come across that site and include in the directory’s database.

You can now have your website manually submitted to 500 Directories for $99.95 only! Place your order right away.

There are numerous other, possibly more effective ways of SEO that have been suggested to you. But article submission is still a very popular approach among industry experts. This is because article marketing has a rich history in print media–think of ‘expert’ columns in magazines and newspapers–its online applications can be just as effective at attracting traffic and publicity. Thus, you enjoy the twin benefits of optimizing your site as well as generation of huge traffic to your site.

Article Submission and Traffic Generation

A website owner can write an article, distribute it, and increase their traffic through the links in the ‘About the Author’ section. The reader of the article gets expert knowledge for free and the online marketer gets free or very low-cost advertising. If the article is very well written, the website owner can be sure that readers will definitely click on the link given in the ‘About the Author’ section. Hence, by having a detailed interaction with your target audience, you can inform them more about your business and the various benefits of doing business with you.

Article Submission and SEO

Search engine optimization and article marketing go hand in hand. When an expert writes an article, they will naturally use the keywords that pertain to their niche. Hence by writing an ‘optimized’ article, you can get your article to rank well in search engines and drive traffic through the article.

Apart from this, every time one of the articles containing a link to the author’s site is published online, more links pointing to that site are put into place. Search engines detect those incoming links and award a higher search engine ranking based on the number of links and the relative search engine rankings of the linking sites.

Secret to Success

However to make your article submission campaign successful, you need to ensure a positive user experience. To provide a positive experience for your readers and encourage future repeat traffic, you need to choose your article content carefully. Providing valuable content to the Internet community is what article marketing was meant to do! Distributing articles with high-quality content does more than gain an initial surge in traffic and a higher search engine ranking. It also establishes the site with loyal readers who will keep coming back on their own.

What does all of this mean for you when you are in the early stages of designing your Web site? Web design can easily be geared toward search engine optimization. By including quality content articles on your own site, you provide a reason for casual visitors to stay and look around. When coupled with article marketing, this online marketing method is an effective way to increase your odds of attracting and retaining prospective clients.

However, over aggressive article marketing can produce excessive redundant content which may be flagged as spam by some search engines.

If you are looking for a professional article writing and article submission service, please visit our web site and read more about the Submit2Please advantage.

Have you ever wondered why you are not receiving comments for your blogs? There can be many reasons and one of them may be that your blogs are not reaching the readers.

One way to reach people who are looking for blogs like yours, is to add social bookmark links to your blogs.

When social bookmarking options are added to blogs and web sites, readers are able to easily bookmark and share the content posted. These social bookmarking services are reliable and specially designed
to reduce the time and effort needed to bookmark a website. You site will be promoted by users and visitors of your blog.

Many webmasters and blog owners place icons of popular social bookmarks just below their posts and in their sites. So any one who likes the blog usually clicks these icons instead of trying to manually submit the blog which can be boring for a visitor. There are many display options including text links and a drop down menu to choose from.

Now, the problem is – How do I get bookmarked, if I do not have visitors on my blog or website! You are right. This is a chicken and egg situation.

The solution is very simple. You can yourself bookmark some of your selected articles (or pages) in popular social bookmarking services with relevant tags. This makes them come up in the index when other people are looking for similar content.

If you are too tied up for time to individually submit your blog to different social bookmarking sites, then, do avail the services of trusted experienced professionals who will do the needful for a reasonable fee. So either way your purpose of blog promotion is taken care of.

Please feel free to share your experience here with us.

Submit2Please.com was launched in March 2006. It was an instant hit as it addresses a fundamental service gap! It is difficult to find reliable, honest and quick vendor to go out in the field and actually do reliable and SEO friendly link building exercise at a reasonable price.

Since we have launched, we have got one question several times. Therefore we have decided to answer this here-

Question>

Does it help to submit my site to not-so-popular web directories? If yes, how?

Answer>

It does help to submit your site to not-so-popular web directories. There are several reasons to support this claim:

1. The directory may not be popular today and therefore offering free submission. They might become popular in days to come and then they might not allow free submission. Therefore you should catch them young!

2. Every incoming link is valuable. A listing in any quality directory will get you an additional incoming link, which adds to the “importance” of your website.

3. Even if the directory is not very popular, it will send some traffic your way. There is no harm in getting some extra visitors for free! In fact the probability of you getting a visitor from a not-so-popular directory is higher. They have lesser listings, giving you higher visibility and thus higher probability of being visited.

4. Every directory is owned by a webmaster. So whenever you are submitting your website to a directory you establish a link with another webmaster. It is up to you how seriously you take it. We have experience of getting business and personal referrals from webmasters whom we came to know during link exchange or submission of our own sites to their directories. It was not a fluke, as this was not a one-time experience!

5. It is “too much of work” to revisit the directory in future and then submit the site to the directory when it has become popular. Submitting a site to a directory takes few minutes. It is useless to keep it pending for future, when doing the submission does not cost you anything and is not going to hurt your website! So, just do it.

For the same reasons, we will also prefer to partner with link-exchange partners who has lower pagerank and popularity. If a company is agressively doing link exchange campaign, it is not far from a good pagerank. So better join hands now!

If anyone is looking to get their website listed in these directories, they can either go for our 700 various PR Directory Submission package or our monthly submission packages.

Article Submission one of the more popular methods of “Organic Search Engine Optimization” which helps in generating quality targeted traffic and back links to a site. Apart from this, Article Submission is a great way to let readers know more about your business and what unique services you can offer them.

Article Submission can help all types of businesses, be it an Internet based Company or a florist that is looking to create additional exposure to its site through higher search engine rankings or by generating targeted traffic. It’s only after you test article submission services for yourself that you will realize that article submission is a very strong, yet cost effective way to generate enormous amounts of targeted traffic and back links!

However, the key for your article submission campaign to be successful is not just creating quality, informative and creative articles, but you must also submit them to the right places in the right manner so that your desired audiences can find them. If you’re not sure how to write quality informative articles that bring out the best information about your business, you can hire a professional to do that for you. If you can pen down a good article yourself and don’t know how to start your article submission campaign, you can use these simple article-submission steps as a guideline, and create your own article submission plan that will work best for you.

Pay Attention To The Quality Of The Article

For article submission to be successful, the directories and syndicates will have to approve your article first. For this, you need to make sure that your article is a genuine quality article and not a sales letter!

You should avoid using any kind of promotional language. Rather your article ought to be informative and should be of some value to the reader and not just to your business! Many a times, I have come across an article where some company is telling me they will offer this and that. I wonder how can any one term those as articles but they rather look like ad campaigns to me! You can be rest assured that your article will be plainly rejected by most of the article directories and syndicates.

Tip: Avoiding using any kind of promotional language in your article. The stress should be on educating the readers. Thus your aim should be value addition and not selling your product or service.

Submit Your Article To The Most Appropriate Category Accompanied By The Right Keywords

Choosing the right set of category plays a very important role in maximizing your exposure through article submission. Like humans, every directory is different. Thus, you need to understand the nature of each directory. Same category may represent different set of audiences for different directories. Thus you must have a comprehensive set of categories to classify your business. The same applies for keywords. It should always be exhaustive rather then appropriate. However, you should always try and limit the number of keywords to utmost ten.

Tip: For example, my site, Submit2Please.com might be appropriate for the category “Internet” in one general directory and might be appropriate for “Traffic Generation” in another.

The Article Must Be Accompanied By An “Author Bio”

Your Author Bio (Or About Author) can make or break the goal of your article submission campaign! Believe it or not, but your Author Bio is probably the most important part of your whole article writing and article submission campaign! You must let your readers know about yourself and that you’re the expert. Mostly all directories will allow you to put a link to your site. Take advantage of this, and always maximize your links that will give you the desired optimizing opportunities.

Other General Precautions

Apart from these few major precautions, you should also take note of the following trivialities for your article submission to be successful:

• Do not use ALL CAPS in the title, use the Title Case.
• You should always prepare an article summary of less then 200 characters before you start article submission.
• You shouldn’t fill your article with anchor texts. I am of the opinion that anchor tests shouldn’t be used in the article. Author Bio is the right place to put links.

These tips are pretty straightforward, and most of you would consider them to be common sense, but even the most experienced sometimes get off track, and may forget some of the fundamentals of article submission. Take my advice and use it as a tool to help you design your own article submission campaign.

If you are looking for a professional article writing and article submission service, please visit our site and read more about the Submit2Please advantage.

Unlike Search Engines, the process of review of directory submission is carried out manually, by “Experts”. They also have stringent rules and guidelines for listing your site. You may ask why; but these rules are there to ensure good directory submission and effective review procedures. It helps the editor to evaluate a site & decide whether to accept or reject it. All these combined results in a great deal of scrutiny being carried out before your site gets listed on directories.

But you can easily make your submissions an instant success with most of the directories. All you need to do is pay a little attention to the details you provide for Directory Submission. Your little efforts will be richly rewarded. Here are few Golden rules you should always follow before starting of on your Directory Submission campaign.

Before You Begin Directory Submission

Before you begin directory submission, make you have taken note of the following:

• Do not submit a mirror page; most directories don’t accept mirror pages.
• Do not submit any “Under construction” pages.
• Always submit the top-level domain of your site. For example: Do not add index.html or any sub domains.
• Check all your links. Broken links are a sign poor site management which may not go down well with the directories.

Chose the most appropriate Category for your site

Web directories are sorted by topic and editors frequently take great pride in ensuring that everything stays well categorized. So, put up your website in the right category. The search engines look at the various links that are on the page on which you are listed. This can lead to better rankings.

Tip: To find appropriate categories for a site, you can go to Dmoz and type in the product/service keyword. You can also search for your rival site and check out the category under which they are submitted.

Pay attention to the description and use of key words

The most common restriction forced by directories is on the size of your description & keywords. The trick is to come up with such a description for your site that can conveniently fit into 100, 150, 200, and 250 characters length. Do all this before you get down to the real job of directory submission. The reason for keeping four lengths of description is that you never know which one will be accepted in which directory. Remember that you may not be able to pen down everything about your site, so write what is unique and relevant. Avoid using a sales pitch and/or promotional language. Try and be informative & friendly.

Here are few more points you should always bear in mind while writing a description for directory submission:

• Do not repeat your title or site URL in the description.
• Do not use all caps; use mixed case.
• Use complete sentences.
• Do not say the word site or website, as in “this site offers”
• Do not use any hype like “the best” or “excellent.”
• Fit your main keyword phrases in but do not repeat them.

Once you have taken care of all these, you have over come the most difficult part of directory submission. The same should be followed for keywords. When it comes to directory submission, all you need to do is to pick up the most appropriate one and hit enter.

Tip: This is what I call an ideal description for my site Submit2Please, “We submit Web Sites, Articles, Blogs, Press Releases, Scripts and RSS Feeds to Search Engine Friendly Directories. The directory submission is carried out manually by trained in-house directory submission experts.”

Site Title

Pay attention to your site title. You should ideally not use any URL & key words in it, until & unless they are absolutely necessary to describe your site. Remember, be precise & straight forward!

Tip: You should identify at least 5 titles for your site & rotate them during Directory Submission. In this way you can get the maximum optimization benefit for your site through Directory Submission.

All the above mentioned “Golden Rules” stand good for most directories on the internet including Dmoz. Thus, by exercise necessary caution before directory submission, you can save a lot of precious time and energy. With the right advice and steps, directory submission may be the most significant thing you will ever do for your website.

We strongly recommend that you keep the following things in your mind before starting off with your directory submission campaign:

• Most directories are not automatic softwares / scripts, but they are actual human beings behind every directory. Every submission is evaluated by a human, know as “Editor”.
• The website should be complete. Under construction websites or those with dead links are generally rejected by many directories.
• Make sure that your website has got real content written in English. Sites with Spammy, unreal content will be definitely rejected by these directories.
• Many directories accept only the Home Page URLs and don’t accept URLs of inner pages. Hence, if you are looking to generate deep links to your site, directory submission is not an option for you. In this case, Article Submission, Social Bookmarking Submission and PayPerLink are the services which you should opt for, for generating deep links.
• While submitting your site, you should always provide a valid, working email address. Invalid email address can get your submission rejected. However, you should not give out your main email address cause then, your inbox will be bombarded with spams!
• Use descriptive words for a website title and description. Avoid any type of promotional language. However, do not refrain from using keywords. An example of a good title will be “Submit2Please – Organic SEO Services” and that of a bad title will be “Submit2please #1 SEO Company in India”.
• Do not capitalize the first letter of every word and also do not use all caps in your title or description. This is a very basic mistake committed by virtually all of us.
• Please choose your keywords carefully. Do not use unrelated keywords which have no connection to the theme of your website.
• Most of the directories we will reject websites with adult, warez or illegal content or that link to adult, warez or illegal content, sites that is a mirror site or primarily contains links selling affiliate products.
• Again, most of these directories accept only sites in English. If you have a non-English website for which you are looking for SEO / Link building, then our Local Search Optimization is the best option for you!

To know more how you can make your directory submission campaign a success, please contact our representatives right away!